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Category Archives: PR
Call Me Maybe?
In this day and age of email, text messaging and instant chat, the phone seems to have lost its primary function: the phone call. Phone calls appear to have gone by the wayside in lieu of the aforementioned forms of … Continue reading
Posted in Business Growth, Creative Solutions, Insipiration, PR, Productivity, Uncategorized
Tagged alternatives, call, marketing solutions, phone, PR, telephone
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The Right Mix for App Marketing
How many of you reading this post have downloaded an app? I’m guessing nearly every single person. As consumers, we’ve all learned to rely on the convenience of apps to help streamline our daily lives – from business to entertainment, … Continue reading
Posted in Branding, Business Growth, Creative Solutions, Lead Generation, Marketing, PR, Products & Services, Review Sites, Search Engine Optimization, Social Media
Tagged app marketing, Journaling, journaling app, marketing mix, marketing strategy, public relations, Quiller app, review sites, search engine optimization, SEO, Social Media
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Kissing Cousins Continued: SEO and PR
So, I’ve seen this question come up quite a bit in recently: “How are PR and SEO related?” I think it’s a fair question. So I’ll endeavor an answer. When we talk about Search Engine Optimization, we’re talking about a … Continue reading
Podcasts for Small Businesses
A podcast is essentially digital media in the format of a recorded radio show created by an informed and impassioned host. Once a podcast, or episode, is recorded, users can listen by downloading or streaming the content onto a computer or mobile device. … Continue reading
How To Write A Killer Press Release
You spend several hours drafting press releases that urge people to come out to your event or to use your service or product. Then you spend several days sending these press releases out to dozens of reporters. After not hearing back, … Continue reading
Posted in Grassroots Marketing, Marketing, PR, Uncategorized
Tagged media, press release, reporters
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PR & Social Media with The Pecan Street Festival
Upbeat Marketing is excited to be working with Pecan Street Festival this year! We are honored to be chosen to manage the Public Relations and Social Media aspects of their Spring Show held the weekend of May 5th and 6th. We will … Continue reading
Upbeat Gets Involved with the Ministers Cup
Upbeat Marketing has been privileged to volunteer our time to the 12th Annual Ministers Cup Golf Tournament benefiting The Samaritan Center on Monday, October 24th, 2011. We received an unexpected phone call in June from tournament director Don Ames who noticed the “upbeat” Upbeat … Continue reading
Posted in Branding, Event Marketing, Grassroots Marketing, Marketing, PR
Tagged KLGO austin, ministers cup, samaritian cup
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Recapping RISE for Entrepreneurs
We are fortunate to live in Austin, Texas for many reasons, but recently RISE week topped our list. RISE is a non-profit program dedicated to inspiring and empowering entrepreneurs. The cornerstone of RISE is an annual week-long “un-conference” in which … Continue reading
Holiday Gift Ideas with Austin’s Go Local Cards
For those holiday shoppers who find themselves a bit stumped or strapped for cash this year, Upbeat Marketing has teamed up with Austin’s Go Local Team to offer a creative gift idea for your business’ valued clients. Go Local cards can … Continue reading
Posted in Branding, Business Growth, PR
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Upbeat Marketing 
How to Handle a PR Crisis
Every business has one fear in common: making a PUBLIC mistake. But should that be your biggest fear? No. Every company makes mistakes – it’s inevitable! Accidents happen or something slips through the cracks, but it’s the way that the … Continue reading →